Many stores started putting their holiday merchandise out around Labor Day,
but with the "official" open of the holiday shopping season coming
up next week, our un-common sense expert and Dallas Morning News
columnist Benjamin Dover is here to give you a jump on protecting
yourself at the malls this year.
Ben's 7
DEFENSIVE HOLIDAY SHOPPING TIPS
#1 Credit Cards: Know
What You've Got Before You Go! Before you even leave
your house, do yourself a favor first! Get out your wallet and take out all
of your credit cards and make a list of the cards that are issued to you.
Write down:
The company issuing the credit card
The name as it appears on the cards
The account number and expiration date (if any is
listed--most vanity/mono-use cards like Sears or Nordstrom's, etc.
don't have expiration dates)
Turn the card over and get two
800-numbers: One is for Customer Service and the other for reporting
a lost/stolen credit card.
With all of this information collected, keep it in a safe place...and
that's not your purse or wallet!
Congratulations! You're now a
member of an elite group (less than 5% of consumers across the country)
who have a complete and up-to-date list of this extremely important
information. Remember, your liability under Federal law for lost/stolen
credit cards is $50 per card. With the average American having 7 cards to
their name, let's do the math..... 7 cards X $50 per card = $350
potential liability in the event of loss
Ben's Bottom Line?
Do not take every single credit to
your name with you when you go shopping! You're making yourself one
helluva target for thieves that know many consumer feel like they've got
their "plastic security blanket" with them by taking all of their
cards.
#2 Plan Your Attack On The Malls!
a. Take
only the card/cards you'll need that day for shopping. How do you know what
you need to take? Make a list, first!
It's like going grocery shopping without a list but with a huge
appetite...you're asking for trouble and waste!
b.
Prioritize your purchases! Go after the
"hot" item that will sellout early first (remember Cabbage Patch
dolls or Tickle Me Elmo?). Buy those items and then (if you can) play
the waiting game. Remember, the closer you get to D-Day, the better prices
you're going to find! (Like tickets for a ballgame are always cheaper from
the guy trying to unload them after the game has started.
c. Consolidate
your purchase location...then minimize the number of cards you have
with you.
#3 Credit Cards Are
Safer! Being an advocate
of cash over credit makes this hard for me, but you know, using credit cards
wisely is okay...but few of us actually practice this. Credit cards are
safer because:
The liability issue in case of theft/robbery is well defined up front (as
discussed earlier) It's easier in many cases to enforce warranties and
return policies on a credit card purchase than cash/check
#4 Buying a watch or jewelry
this holiday season? Post-date your receipt! Get
the seller to write that their return policy will extend your time to
return/or exchange an item from the 12/25/03, not the actual purchase date.
This gives you more time if you need to make an exchange/return.
#5 Hit your local pawn shops! I've
done segments over the years on this, and it's always worth repeating. Pawn
shops offer tremendous values or pre-owned and new jewelry and watches.
Almost all come with (if not the original) a nice presentation/gift box and
warranty information/cards intact. And unlike regular retail establishments,
pawn shops will deal! They'll negotiate like a street vendor in Mexico,
especially if you're buying other stuff there. Dover's easy "I'm
almost out the door" negotiating tip? Tell 'em this:
"Okay, I'll buy it if you throw in the sales tax. This usually
gives you an extra 7-10% savings, depending on your local/state tax
rate...and almost always works.
#6 Shopping for expensive jewelry? Go on-line! Not
a pawn shop fan? Then go on-line to get the best deals of
diamonds, rings, gold, silver, Rolexes and other high-end watches: It
depends where you go. One terrific source that delivers
safely sells over $1 million a year on-line:
Dallas
Gold & Silver Exchange is the international leader in
trustworthy, on-line buying (or selling) of jewelry-related
merchandise. They're a publicly-traded company, meaning
they've gotta keep their books clean and treat their customers right.
Check out their
on-line store and prepare to stretch your holiday budget.
If you do decide to do your shopping at one of the major bookstore chains
like Barnes & Noble, Borders, etc., it's an opportunity to save time and
brain-damage on wrapping your gifts! Most of these stores will offer free
gift-wrap...one less expense and hassle in one of the most stressful times
of the year.
#7 Don't let emotion put you into
deeper debt! So many people shop when they're emotionally driven
to the mall, and that's the kiss of financial death. Make your list and
stick to it. Pay cash (check) whenever possible. And don't let guilt from
the other 11 months creep into your wallet now
Summary: The average responsible
consumer will spend January - August paying off their holiday expenditures.
Tax refunds from the IRS are another frequent source of money to lump-sum
retire holiday recklessness. "Others" (the majority) will
roll this debt into their already
bulging
debt load, and try to make minimum payments for the rest of
their lives. (Making minimum payments can take anywhere from 12-31 years to
pay off a debt if no additional charges or late fees are added.)
Struggling with your monthly house payment? You
might not have to if you take this shot of Dover Mortgage-related Common
Sense! Especially for Texans (God bless the intelligent
voters that allowed Proposition 6 to pass last month), homeowners over the age
of 62 in Texas (other states age-limits will vary) can eliminate their monthly
house payments if they know where to go. Oh yeah...here's
where you can find more info on how to stretch those fixed-budgets.....
Bait-and-switch is such a common landmine for
consumers trying to finance (or re-fi) a mortgage. Don't
get caught in their expensive traps--but take the Dover-proven route to
stress-free finance, and take advantage while interest rates are
STILL at incredibly-low levels! Interest rates are
still
lower than they were a year ago,
so
read what the big shots are saying about the future of those (still)
incredibly-low interest rates. And
since we're on the topic of good timing, what
are you waitin' for? Cash
in and lock in the lowest rate in decades
by re-financing your current mortgage and cut 10 to 15
years off your term! It's easy to get educated about the process first...and
the price is right! (Free!) Everything
you need to know can be found on-line; get your own copy of Bens'
2003 Home Buyer's Guide by clicking here.
Don't get taken in by radio-commercial
claims from car leasing companies out to get you hooked and then set to wear
you down and beat the emotional (and maybe financial) daylights out of you!
Check out Ben's free Smart Car Seminar
automotive acquisition tips right
here!
Here's the first and last automobile leasing
company you'll ever need to deal with, no matter where you live: Ben's
no-brainer choice is Dallas-based Manufacturers
Auto Leasing: They have loyal
clients across the entire state of Texas and around the nation. Why? Because
they'll take care of you better than anyone else out there!
By the way:
If you're facing one of those upside-down scenarios (car business term
meaning you're financially buried), or maybe you simply want to bail on your
current vehicle and need someone to get creative on your behalf, ManufacturersAuto
Leasing is the best in the business.
Period.
Time to get off your butt and start making travel
plans for the Thanksgiving holiday weekend! (You're on the clock and it's now
7 days away):
Stretch your travel budget and get
your Thanksgiving or Christmas-time travel planning handled now. Check
out Ben's no-brainer choice for hotel room or condo deals: www.hotels.com.
Still looking for a cool birthday (or other special
occasion) gift that'll keep on giving, all year long?
Then give 'em a subscription to the Dose
of Dover...the most
reliable source of insights and no s*** ideas available on the planet. (You
can afford it...it's free!) Time to share the wealth! Sign-up
for a subscription to the weekly Dose of Dover Newsletter right
here!
If you (or someone you know) is even remotely
thinking about joining some non-profit credit counseling service, hiring a
debt re-negotiation company or filing for bankruptcy, read this first:
Trust
me, you'll be more informed and a lot more grateful 10-minutes (or less) from
now.....
It's probably time you got that unfinished business
with your pals at the IRS handled for (hopefully) good: Tie
down those tax-related loose-ends on your terms and get a deal worked out
before it's too late. Non-filers...innocent spouses...941 (payroll taxes) for
the entrepreneurs amongst us: Know
all your options and learn why hiring an Enrolled Agent probably makes the
most sense.
It's time to level the playing field!
Check out the long-awaited new edition of Back
Off! The Definitive Guide To Stopping Collection Agency Harassment:
Read
sample chapters from the new book!
Get the
inside scoop on those "non-profit" credit counseling
agencies.
Read
all about the biggest thugs operating under the noses of authorities, rogue
collection agencies that terrorize unwitting consumers.
Got credit problems? (Know someone who does?) Wanna
know more about the inner-workings of that black hole known as the credit
reporting bureau? You can get a digital copy
of Ben's 1993 (#5) bestseller Life
After Debt on-line, right now. Read
how right here.....
Wanna buy your first home...or a bigger
home...or just re-finance? Interest rates are STILL at incredibly-low
levels: Ben's no-brainer choice for any/all
of your mortgage needs? Easy...do it all on-line
or on the phone with the official mortgage company of
www.benjamindover.com
and your first (and only) stop: W.R.
Starkey Mortgage. Hit
their website or call
their Houston-area office at:
(713-977-9533) or
toll-free: (866)
249-7599.
Speaking of Thanksgiving...wanna be a hero this
year for a change? Instead of
showing up at someone's house with a cheapo bottle of wine that either nobody
will drink or it'll end up being "re-gifted" somewhere down the
road, bring something that's sure to set you apart! Screw-off tops or canned
cranberry sauce can be the quickest way to be de-invited for future events so
spend a few bucks and do a little planning today to bring beautiful flowers,
direct from Hawaii with you. Ben's
affordable choice? Tropical
Colors. Order on-line or give 'em a call toll-free (remember
to call
after 1p ET/12n CT/11a MT and 10a PT because of the
time difference):
(800) 965-9732.
Still looking for a cool birthday (or other
special occasion) gift that'll keep on giving, all year long?
Then give 'em a subscription to the Dose
of Dover...the most
reliable source of insight and no s*** ideas available on the planet.
(You can afford it...it's free!) Time
to share the wealth! Sign-up for a
subscription to the weekly Dose of Dover Newsletter right
here!