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Cashing In On War:
What's Hype vs. What Makes Sense
 
Air Date: Friday, March 28, 2003
 
Q1: "Ben, I've been seeing a spike in the number of unsolicited e-mails-also known as "spams"- the last few weeks promoting "Homeland Survival & Safety Kits." What's your take on these?
 
A1: "I hate 'em.
 
    First off, I despise companies that promote their services through the use of spam, junk faxes or unsolicited telemarketing phone calls.
    Number 2: I have a major dislike of companies that try to cash in on the fears of a nation at war. We saw a stream of companies ride the coattails of the September 11th tragedy, popping up with stuff ranging from bogus anthrax detection or vaccine merchandise to fake charities to low-lifes promoting their "commemorative" or "limited-edition" coins or plaques or other crap. I hate 'em all and urge consumers to avoid doing business with any and all of 'em."
 
Q2: "Okay, let's talk about the contents of these "Homeland Survival & Safety Kits." Aren't they valid supplies that the federal government is urging Americans to stock up on anyway? Are they worth it?"
 
A2: "Hell no they're not worth it! It's a buncha over-priced stuff that you and I can go to the store and buy for a fraction of what they're charging..."
 
Q3: "Give me an example..."
 
A3: "Look at what they're selling in these 'kits:'
    Food & Water: "Water paks" and "special energy bars" Trust me kids, you can buy these items on your own at any sporting goods store or WalMart for a fraction of the cost they're peddling this stuff for."
    First Aid kit: They break out a list of everything included in the First Aid kit, a first aid kit you can buy at places like [again] WalMart, or Walgreen's or Eckerd's for a fraction of what they're packaging this entire "Homeland Survival & Safety Kit" for.
    Survival Gear: The always effective against bioterrorism duct tape and plastic sheeting, space blankets and ponchos-you know how cheapo these items can be-but they're pitching all of these knick-knacks in a comprehensive kit that's the best example of "consumer terrorism" I've seen in awhile.
 
But you wanna know what really drives me nuts? One of the biggest components of this package? Their "special" Checklists & Guides is nothing more than the 30+ pages of stuff ALL OF US can get for free from the federal government's website. Shysters!"  Here's the federal government website: www.ready.gov

 
Q4: "How much are they selling these kits for?"
 
A4: "One-person kits go for $39.99...but who's going underground by themselves? You've gotta get enough for everyone...the four-person/family kit goes for $69.99 plus the always necessary tax, shipping and handling of course. I've estimated that I can get the same stuff-or better quality-for about half of what they're hocking their kit for. Plus if you buy it yourself, you can be assured that those special "food bars" are something you like and not a buncha pressed sawdust tasting garbage."
 
Q5: "Okay Ben, we know these kits aren't such a good deal. Let's talk travel then. We've all seen the stories that international travel is way down, but there was a story earlier this week in about "gonzo travelers" heading to global hot spots. As the summer vacation season approaches many people are still considering travel outside U.S. borders. Where do we look for travel alerts to certain parts of the world or specific countries?"
 
A5: "Piece of cake. Our State Department does a terrific job of keeping this information current and updates it as the changing climate dictates. Before you book? Look!"  Here's the State Deparment's special section devoted to this.  And here's another resource worth taking a look at; it's a relatively new site, called the National Infrastructure Protection Center, or NIPC.  As reported on their website, the mission statement is straightforward enough: "NIPC's current mission is to serve as the U.S. government's focal point for threat assessment, warning, investigation, and response for threats or attacks against our critical infrastructures. These infrastructures, which include telecommunications, energy, banking and finance, water systems, government operations, and emergency services, are the foundation upon which our industrialized society is based. These missions will continue on in the new department under the Information Analysis and Infrastructure Protection Directorate, where we will be joined by several other government agencies engaged in this vital business."
 
Q6: "What countries are riskiest and can we get our money back from the airlines or travel tour operators if we chicken out?"
 
Q7: "Let's just say that even though they'll make you a heckuva deal on hotels and airfares to entice tourism dollars, booking that family reunion/family vacation for Istanbul, Turkey or Tehran might not be such a good idea. Especially if you're carrying an American passport.
 
Again, you'll want to utilize the up-to-the-minute intelligence offered by the State Department's website, as well as common-sense, before you start booking trips outside of U.S. borders. The Cayman Islands are nice and quiet this time of year...
 
But getting back to our ability to get our money back if we chicken out? Nothing's chiseled in granite in this department. Every airline, every tour operator, everybody even remotely connected to the world of travel is going to have their own rules-rules that can change on a moment's notice I might add-posted on their website. But you've GOT to look before you leap, or in this case, before you buy, and actually print out the cancellation rules and guidelines right BEFORE you pull the trigger and buy an airplane ticket or sign-up for a tour.
 
By printing their rules out, you're giving yourself an added level of documentation if you do decide to cancel your travel plans, since the printed page will have the date you printed this information on the bottom of the page-nice documentation to have at the ready if you get into any sort of challenge with an airline or a credit card company if you have a change of travel heart."
 
Q8: "And here's an instance where using a credit card makes the most sense, right?"
 
A8: "Absolutely! Using a credit card for travel gives you an added level of insulation you simply can't get if you write a check or use a debit card.
    - The credit card gives you an extra buffer against the airline or tour operator if you change your mind and don't go on the trip. In theory, the credit card company will protect you on disputed transactions...something you don't have by paying cash or using a debit card.
    - Many of the "precious metal" credit cards also include travel insurance which may come in handy. Additional insurance coverage if you're sick or injured or in distress while out of the country. But because deals and offers change continuously, make sure you know what perks your credit card is offering before you sign up.
    - Oh yeah, and this is a huge extra benefit of using a credit card to pay instead of cash or a debit card: What happens if the airline you've bought a ticket on goes bankrupt? It's a fact of life for the airline industry today...and with United Airlines making noise about liquidation, and Fort Worth-based American Airlines talking about being forced to seek refuge in bankruptcy court, this is a huge consideration for anyone thinking about spending some dough on an airline ticket. Use credit cards for this one, kids."
 
Q9: "Real quick: How do you feel about travel insurance?"
 
A9: "Real quick, huh? Good luck! Actually, there's several types to be considered. There's insurance that'll cover you if you get sick or injured or lose your luggage or need to be brought back in an air ambulance, and then there's trip cancellation insurance. Everyone needs to do their homework and understand what it is exactly before they buy. Tour operators especially have so many terms and conditions and "certain circumstances" criteria that have to be met in order to get a refund or have the right of re-scheduling a trip without any sort of financial penalty, you've got to know precisely what their rules are-from both the airline or tour operator perspective-as well as the travel insurance company's rules and terms and conditions before you spend a dime. And NEVER depend on the word of someone on the phone. I don't care if they work for a travel agency or tour operator or airline, don't trust 'em. Ask them where on their website the policy is outlined, and then go find it and print it out. Because believe it or not: Sometimes people are wrong. [Imagine that!]
 
There's a really good article about travel insurance available on the Wall Street Journal's website from a couple of weeks ago; it'll cost you a coupla bucks to get it if you don't already subscribe, but if you're serious about travel insurance, you need to read this terrific, in-depth article about the things you've gotta look for in this form of insurance.  Here's the link.....

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